General Sales Manager

MARC Radio

Jan 9, 2024

Job Type: Full-time

Pay: $65,000.00 – $85,000.00 per year

The role of a General Sales Manager in MARC Media is to lead and oversee the sales team for a particular business unit. GSMs are responsible for developing strategies, managing sales operations, and driving revenue growth, while ensuring exceptional customer satisfaction.

Responsibilities include, but are not limited to:

· Develop and execute effective sales strategies to meet and exceed revenue goals.

· Lead, mentor, and motivate the sales team to achieve individual and collective targets.

· Set sales targets, quotas, and objectives in alignment with company goals.

· Meet your personal sales targets and quotas.

· Build your personal client portfolio.

· Analyze sales data, market trends, and client feedback to identify opportunities for growth in your designated market.

· Establish and maintain strong relationships with key clients and stakeholders in your business unit.

· Monitor and evaluate sales performance, providing guidance and support to improve results.

· Collaborate with company marketing and programming teams to enhance sales initiatives.

· Manage budgets, forecasting, and resource allocation for your unit.

· Stay updated on industry trends, competitor activities, and market changes.

· Implement the MARC sales training programs to enhance the skills of your sales team.

· Ensure your entire sales team is logging all sales related activity in the CRM, to include interactions with clients and sales projections.

· Meet with your supervisor on a regular basis to provide updates on sales numbers and strategies to grow revenue.

· Sell advertising.

* Established track record of driving revenue and meeting or exceeding sales objectives.

* Excellent leadership and management skills, with the ability to motivate a sales team.

Preferred qualifications for GSM:

* minimum four years of radio sales management or equivalent media sales management.

* Minimum eight to ten years experience working in radio or equivalent media experience.

· Other duties and responsibilities, as assigned.


  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Disability insurance
  • Employee assistance program
  • Employee discount
  • Flexible spending account
  • Health insurance
  • Health savings account
  • Life insurance
  • Paid time off
  • Referral program
  • Retirement plan
  • Vision insurance

Experience level:

  • 4 years


  • 8 hour shift
  • Day shift
  • Monday to Friday
  • Weekends as needed

Supplemental pay types:

  • Commission pay
  • Monthly bonus

Ability to Relocate:

  • Gainesville, FL 32607: Relocate before starting work (Required)